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About the Herbert

Culture Coventry

The Herbert Art Gallery & Museum is managed by the Culture Coventry charitable trust. Culture Coventry is a part of CV Life.

The formation of the trust in October 2013 brought together three of Coventry’s finest museums and visitor attractions:

Coventry Transport Museum, home to the world’s largest collection of British road transport, including the two fastest cars in the world.

The award-winning Herbert Art Gallery & Museum, which celebrates the city’s culture, history and arts.

The Lunt Roman Fort, a fully excavated and partially reconstructed turf and timber fort, including the only gyrus in the Roman Empire.

Between them, the Culture Coventry attractions proudly tell stories of Coventry’s unique history to over 800,000 visitors per year from around the world.

Culture Coventry’s Vision
To be recognised as dynamic and innovative museums that give our visitors a fresh perspective on the story of Coventry, and create ambassadors on a local, national and international level.

In order to fulfil our vision, we embrace the following objectives:

  • To proudly portray the story of Coventry locally, nationally and internationally, so that visitors to the city gain a full appreciation of how Coventry’s innovative spirit echoes throughout history, and continues to influence the world in which we live.
  • Care for and display the City’s collections in engaging ways that inspire visitors to further connect with Coventry’s rich history and its ambitions for the future.
  • Opportunities for learning are woven into the fabric of everything we do.
  • Staff, stakeholders, visitors, investors, volunteers and the local community are given every opportunity to contribute to the life of the Museums, and their future success.
  • Create opportunities for economic growth and maximising funding opportunities, so the Museums are financially sustainable and contribute to the regeneration of the City.
  • To be acknowledged by our peers as a dynamic organisation, that seizes opportunities with an entrepreneurial spirit, and actively contributes to the development of the museum sector.